Marketing Insights for Marketers and Publishers of Consumer Applications
September, 2010
Insights for Desktop & Mobile Apps
In This Edition: Marketing Insights for Marketers and Publishers of Consumer Applications
App Marketing Insights
Feature Article Written by:
Ryan Weber
Vice President of Corporate Strategy
Ngmoco's $100M+ Valuation Is Just The Beginning For Freemium Mobile Apps
There are now over 244,000 apps in the App Store. Getting your app noticed is no small feat. Read the full article for more information.
Full Story
 
W3i Launches Content API for Effective Delivery of Free Downloads
The W3i Content API simplifies the display of W3i content on affiliate web sites providing access to the full W3i content catalog of over 500 free downloads, creating new content experiences for users -driving affiliate revenue growth.
Full Story
 
Social Games Taking a Chunk Out Of Console Game Sales
Social games have seen a tidal wave of interest over the past few years, and are rising to the top of the charts in popularity and revenue generation.
Full Story
 
Charge your Custom Toolbar by Engaging with Social Apps: 3quency Highlights
W3i's new custom toolbar platform, 3quency, helps publishers increase engagement and user retention, as well as strengthen their brand presence and generate meaningful revenue through the creation of browser toolbars.
Full Story
 
Consumer Application Trends
ClickZ feature article
15 Ways to Increase Application Use
Published by ClickZ August 10, 2010
Rob Weber, Co-Founder of W3i
This month's column covers how increasing application use is essential to a thriving app business. Click on the link below to find out more.
Full Story
Favorite Apps

ESPN ScoreCenter
By ESPN
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Speak It!
By FutureApps
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W3i in the News

How to Promote Your iOS App
Rob Weber, founder of W3i and Apperang, shares his thoughts on how to successfully promote iOS and other mobile applications.

Looking for increased revenue or distribution for your consumer application?

W3i increases revenue, distribution, and engagement for consumer desktop applications, browser add-ons, and mobile applications. On the desktop app side, app publishers get paid for recommending relevant applications giving advertisers a mass, performance-driven distribution channel. On the mobile side, W3i Mobile Solutions offers low-cost, targeted advertising campaigns for iPhone® apps on a pay-per-install basis with no integration. Learn more
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